My name’s Mark Bridge. I’m a copywriter and a journalist. I believe that understanding your audience is an essential part of telling a compelling story, whether it’s magazine journalism or a promotional leaflet.
We’ve all seen advertisements that look great but don’t tell us anything about the product they’re advertising. Instruction leaflets that don’t give us the instructions we’re looking for. Letters that are full of facts and figures but don’t reveal what the information means.
That’s not my style. I don’t promise miracles – simply sales copy that sells, articles that entertain and newsletters that contain relevant news.
My background is in telecommunications, I.T. and the internet, so you can trust me to explain difficult and new concepts without being confusing or patronising… whether I’m writing for consumers, for technical staff or for chief executives.